What Is A CPA Affiliate Manager?
When you are approved into a larger CPA network, you will be assigned a dedicated affiliate manager to your account. This is a real person that will work with you to bring more traffic to the CPA network. Affiliate managers have a vested interest in your success because a portion of their compensation is based on how much money you generate for the CPA network.
Having a dedicated account manager is a huge asset and you will not find this type of account service when you are promoting Clickbank products.
Affiliate managers are there to support you and tell you what CPA offers are performing the best on their respective networks. You should also negotiate with your CPA affiliate manager for a higher payout on the CPA offers as they all have some wiggle room to increase your payout over the street price listed on the
network.
Affiliate managers are also responsible for having your conversion codes or tracking pixels placed on an advertiser’s success page. This will help you track conversions on tracking systems such as the one in Google Adwords.
You want to develop a good relationship with your affiliate manager because they can increase your payout on the CPA offers and also give you access to private exclusive offers running on the CPA network.
They can also quickly indicate to you what CPA offers are performing well on the network and for what forms of traffic such as natural SEO, email or pay per click traffic.